Adam Eaton

Meet the Artist

Adam Eaton is the Executive Director of Rochester Artist Collaborative (RAC), an arts organization founded in 2019 to support and empower creative professionals across multiple disciplines. Based in Rochester, NY, RAC provides Artist Memberships along with access to vital information services and opportunities designed to help creatives grow and succeed.

Beyond his leadership at RAC, Eaton is a professional fine art photographer specializing in portrait photography and visual storytelling. As a Creative Director, he has led high-profile campaigns for Dixon Schwabl, ESL Federal Credit Union, and Geva Theatre, crafting brand narratives that are both authentic and compelling. His annual solo exhibit, Black is Beautiful, highlights his dedication to celebrating diversity through art.

Eaton’s work—both as an Artist and as a leader—is rooted in a deep connection to his community. "I’ve always been a creative person, but after years of struggling with depression, I needed an outlet. I started taking pictures with my iPhone, and then a local community member gifted me a professional camera. That support and love from my city motivate me every day. Rochester is home, and the people here inspire me to create."

Artist Statement:

"Racism and discrimination are daily realities in my community, and as an Artist, I use my work to confront these issues and celebrate resilience. Through photography, I capture the world as I see it—revealing the beauty, strength, and humanity that others often overlook. My images invite viewers to experience the richness of my community, challenging perceptions and amplifying voices that deserve to be seen and heard.

My artistic vision is shaped by four key principles: Community, Honesty, Love, and Beauty. These themes are timeless and ambitious in scope, guiding my exploration of subjects like race and internal conflict. Through often imaginative imagery, I create work that sparks conversation, evokes emotion, and reflects the lived experiences of those around me."

Work Statement:

My artistry shines a spotlight on the beauty of individuals in Rochester, New York, delving into the intricate interplay between art, culture, and our collective perception of beauty. Through my work, I seek to change prevailing beauty norms that often marginalize people of color, encouraging an inclusive, diverse, and enriching visual narrative. I leverage the medium of photography not only as an artistic expression, but as a beacon of inspiration and hope within my community. My art underscores photography's influential role as a cultural catalyst in conveying visual paradigms, using light and shadow to capture the beauty of all skin tones.

Contact:

Adam Eaton

585-500-7023

adame52555@yahoo.com